AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |
Back to Blog
New pink rockstar drink8/13/2023 Till summer 2009, Rockstar Energy was distributed by the Coca-Cola company all over the world but after then, its founder Weiner decided to give the distribution rights to PepsiCo. The biggest reason why Rockstar Energy was so successful in its early days is that at that time, when Rockstar Energy entered the market, the sports drink industry was growing at a rapid pace and the other reason is its more than 30 flavors that it offers to its customers. In 2009, the brand has had 14% of the US energy drink market. It is the fastest-growing energy drink brand in the United States and it is one of the biggest competitors of Red Bull in the market as well. It is especially preferred by athletes, performers, professionals, students, and anyone who leads an active lifestyle. After its arrival in the market in 2001, Rockstar Energy became the most loved energy drinks in the market. pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.Rockstar is an energy drink brand that was founded in 2001 by Russell Weiner. Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complimentary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. For more information, visit About PepsiCo With over 20 Rockstar Energy products and five sublines available at convenience and grocery outlets in over 30 countries globally, Rockstar Energy gives you a bold, refreshing boost, full of benefits and loaded with flavors. And to find out what's next for Angus Cloud and Rockstar Energy, follow Rockstar Energy Drinkįounded in 2001, Rockstar Energy Drink produces beverages that celebrate the young hustlers focused on their journey. To view the "Fuel What's Next" ad spot featuring Angus Cloud, please visit. The ad spot - created by Goodby, Silverstein & Partners and directed by Romain Chassaing - will run through Q4 nationally across multiple platforms, including cable TV, streaming, digital and social placements as well as select billboards in New York City, Los Angeles, Atlanta and Miami. "The creative campaign showcases what the brand represents across all our consumer passion points." "What's next doesn't just happen, so we're excited to be working with Angus to show how Rockstar Energy can help you access what's possible and make it yours," said Fabiola Torres, PepsiCo General Manager and Chief Marketing Officer of the Energy Category. Later this month, fans will discover they have something special in-store at ComplexCon, followed by a unique experience in December that taps into Angus' love of both art and skateboarding, with even more to come in 2023. The collaboration with Angus kicked off mid-October at the Formula Drift Finals, where Angus got an advanced driving lesson from Fredric Aasbo, three-time Formula Drift World Champion. "What I learned is that anything is possible, you feel me? I'm excited for everyone to see what's to come and how to get involved, this is just the beginning ya'll." sharing my passions, some I've had since I was a kid and bringing them to life, it's been like a dream," said Angus Cloud. I've gotten to do things with them that I never thought possible. "This has been a dope journey with Rockstar Energy Drink so far.
0 Comments
Read More
Leave a Reply. |